2009年5月7日 星期四

product history- CHANEL N'5, part1


The woman behind it all: Mademoiselle Chanel looks up towards her first - and most iconic fragrance - CHANEL N°5.
Lithograph by Sem, 1921.


Here Coco Chanel is pictured in her flat at the Ritz Hotel in Paris, 1937. This is the first piece of advertising to be featured in Harper's Bazaar for CHANEL N°5.
The poster reads: 'Madame Gabrielle Chanel is above all an artist in living. Her dresses, her perfumes, are created with a faultless instinct for drama. Her Perfume N°5 is like the soft music that underlies the playing of a love scene. It kindles the imagination, indelibly fixes the scene in the memories of the players.'


At the end of the war: American GIs are pictured here outside the CHANEL store on Rue Cambon in 1945. Could they be looking for a little something to take back home to their wives and girlfriends?




American model and actress Suzy Parker worked with the greats in her film career, starring opposite the likes of Cary Grant and Fred Astaire.
Parker became the signature face of Coco CHANEL in the 1950s and Coco herself became a close confidante, giving her advice when it came to men and money, as well as creating numerous CHANEL outfits for her.
Parker was the first model to earn $200 per hour and $100,000 per year.

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