2009年4月9日 星期四

Cadbury "Eyebrows"- a GLASS and a HALF FULL of JOY

this tvc had been a hit in the US months ago. it was about 2 kids were waiting to have a portrait and then they have a crazy eyebrows dance. the story of the tvc is nothing to do with the Cadbury chocolate. however, it did draw everyone attentions and people started imitating it and filmed themselves to youtube.

i do think this is another successful tvc like the Budweiser Ad - What's Up, it can create a talk of the town, even the celebrities imitating it in the popular tv show. that is a really good way to promote the brand and product. the most important thing is it is FREE OF CHARGE!!

here are some links that people imitate the tvc (it's funny!):

http://www.youtube.com/watch?v=JWEOHd9JNmk

http://www.youtube.com/watch?v=TMJ39xKtW9g

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